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Sanofi-Aventis plans to enter in the market of generic drugs
After recovering the leadership of the pharmaceutical Brazilian market
in this year, the French laboratory Sanofi-Aventis begins to look at other
business opportunities to support this phase of growth. One of them is
to join the market of generic drugs, being the one that most grows in
the country. "We have a plan in order to enter in this segment, that
is very competitive", said the president of the Brazilian subsidiary
of Sanofi-Aventis, Heraldo Marchezini.
The goal of the pharmaceutical company is to show growth rates above the
average of the Brazilian market. In 2005, the laboratory computed sales
of approximately R$2 billions, a rise of 11% on the previous year, while
the market advanced 8%. In interview to Valor, Marchezini affirmed that
the studies are under development and the laboratory studies the best
alternatives.
Source: Valor Econômico - April 24th, 06
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